The UNiDAYS global holiday campaign featured a curated gift guide across three distinct categories, alongside a week-long giveaway spanning four regions: the United States, the United Kingdom, France, and Germany. All assets were designed for easy editing and translation into multiple languages to accommodate the global audience.
Our goal was to position UNiDAYS as the go-to destination for members to experience and discover joy throughout the holiday season. The visual inspiration came from the nostalgia of holiday cards, festive wrapping paper, and the excitement of unwrapping a gift, evoking a sense of warmth and celebration.
Since the gift guide and giveaway were running simultaneously, it was essential that they maintained a cohesive look while remaining visually distinct. The gift guide was divided into three phases (Tech, Fashion, Accessories), each showcasing its own unique winter-inspired color palette.
My Role:
- Art Direction
- Design
- Illustration
US Tech Gift Guide Email
German Version
French Version
Accessories Gift Guide Newsletter Tile
Fashion Gift Guide Newsletter Tile
Campaign assets live on the UNiDAYS App
Giveaway Launch Email
Giveaway Instagram Story
German Newsletter Tile
French Newsletter Tile